Overview
This release marks a major milestone in Kasplo’s evolution toward a unified, powerful email marketing and infrastructure suite. With Version 1.0.16, we have officially integrated SMTP/API-based transactional email capabilities directly into our core platform, eliminating silos, reducing operational overhead, and providing a seamless experience for both marketing and infrastructure users.
New feature: Transactional email module
A dedicated “Transactional” section is now available within Kasplo’s primary application for clients leveraging SMTP or API-based email infrastructure. This new module is purpose-built to manage mission-critical emails such as OTPs, system alerts, confirmations, and receipts.
Functional capabilities
- Unified dashboard
A centralized command center to oversee both transactional and marketing email activity, ensuring complete visibility into your communication ecosystem. - Live activity feed
Monitor real-time event streams, deliveries, opens, clicks, bounces, and failures—without switching tabs or tools. - Advanced analytics & reporting
Gain insights into performance metrics, including delivery rates, engagement trends, and error diagnostics with granular, time-filtered reporting. - Flexible data export
Export detailed event logs, statistical reports, and delivery outcomes in CSV or JSON format for custom analytics or archiving. - Transactional suppression lists
Maintain dedicated suppression rules for transactional email, independent of marketing consent preferences, ensuring compliance with regulatory requirements.
Platform consolidation
Previously hosted under a separate subdomain (webhook.kasplo.com), transactional email operations are now natively integrated into the main application interface. This consolidation simplifies workflows, aligns reporting, and centralizes team collaboration.
Access & configuration
The transactional email module is not enabled by default. Access is provisioned through a Super Admin workflow to maintain platform security and feature eligibility.
- Enablement process:
- Super Admins can activate the module for specific users by assigning the appropriate User ID and Mail Class.
- Only users with explicit permissions will be able to view and configure transactional credentials.
Benefits of this update
Unified ecosystem
Operate all your email communication, marketing campaigns, transactional messages, and deliverability monitoring within one login and dashboard.
Operational efficiency
Reduce training and navigation complexity for teams managing both promotional and system-driven email streams.
Enhanced access control
Implement role-based permissions to safeguard infrastructure access and enforce user-level policies.
Developer-centric design
Benefit from streamlined API endpoints, easy onboarding documentation, and integrated log visibility to accelerate development cycles.
Better monitoring, fewer errors
Track message performance with rich logs, real-time feedback, and historical reports—reducing delivery failures and optimizing engagement.